In my work as a business transformation consultant I see it all. Highs and lows and highs again. Starts and stops. Non-stop energy and complete collapse. Commitment and ghosting. Is this your year to transform? Be like a caterpillar that transforms into a butterfly? If it is to be your year, you’ll need to recognize … Continue reading Is This Your Year to Transform?
I’ll always remember the bakery owner who offered this special: “Buy any number of cakes and cupcakes now for delivery anytime in the next six months, and you’ll get 50% off the total price, payable upon placing the order.” After fulfilling the orders, the company went out of business. The health and wealth of a … Continue reading Why Your Company is Sales Rich and Cash Poor
Every owner can exit their business. The challenge is to make it an OPTIMAL exit: a great buyer, a great price, and great timing. Listen to our advice how to create your own OPTIMAL exit.
Does your top line revenue growth strategy specifically call for accumulating cash? In other words, increasing sales–the top line–is not enough. Your sales need to generate an excess of revenue minus expenses, what is known as profit. Not by accident, on purpose! And not minuscule, but substantial. Cash on hand gives the company superpowers! With … Continue reading Accumulating Cash Gives a Company Superpowers
“We now have advanced certifications to serve you better!” Companies pursue certifications as a top line revenue growth strategy. Websites for services companies of all kinds list all their certifications right up front. They hope these all-caps letters are differentiators and magnets. The message is “We’re even more capable than we were before.” Do these … Continue reading Are You Losing Money the Smarter You Get?
If you want to lose repeat buyers, think of them as “low hanging fruit.” Instead, build healthy relationships with them. After all, they pay you money!
Customers and clients may not talk in terms we owners do, such as how important it is to build healthy relationships with clients. But they behave in ways that make it clear that they care. When a company has healthy relationships with their customers and clients, those buyers will: Post 5 star reviews online Brag … Continue reading Build Healthy Relationships with Clients to Build a Wealthy Company
How do you build healthy relationships with clients? Do you work harder and harder to generate prospects, those initial inquiries about your company’s products and services? After all the content marketing, social media campaigns, networking, SEO and publishing, are you pouring resources into moving prospects through your funnel in the hopes they become customers or … Continue reading Are You Gambling on Prospects or Betting on Clients and Customers?
If your company revenue falls between $2 and $20 million dollars, you’ll want to choose some of these most effective business development strategies to increase revenue and profit. Don’t forget that profit is the point! You may be passionate about your work and eager to help more people (one of Trivers Consulting Group’s commitments this … Continue reading Top Ten Most Effective Business Development Strategies
Implementing effective business development strategies is an unending goal for companies. It’s also known as “how do we find customers and make sales?” There are tons of recommendations. I’ve often struggled with finding the ones that are right for my business, just as most business owners struggle. The realization I’ve shared with my client company … Continue reading Need Effective Business Development Strategies? Ask Your Buyers