You’ve lived through the big losses lately: 8 weeks and counting of quarantine; many millions unemployed; and ongoing anxiety about controlling the coronavirus. You could go on. What good comes from going on that way? You can, instead, decide to move forward. The way I see it, there are some significant gains to be made because … Continue reading How to Create Gains When Losses are Making Headlines
The news about unemployment is devastating, as are declining revenues across hundreds of industries. Yet the stock market surged on Friday, May 8. I found some valuable insights in the article by Thomas Heath that would be good for the small private business sector to understand. Heath makes the point that the markets for publicly traded companies … Continue reading What’s the Message for Private Businesses from the Stock Market?
Planning for growth is typically the best part of being the business owner or chief executive. And confidence about that needs some rebuilding right now. We’re working closely to help firms grow by meeting new customer and client needs and wants. A Growth Mindset is Critical in the Coming Months One law firm designed a … Continue reading Has Your Confidence About Growth Taken a Hit?
Is it true that questions can create business opportunities? Yes, our experience tells us it is. Customers, Clients and Buyers The questions have to be asked of the right people. The right people are customers and clients, people who have paid you money in the past 18-24 months. Asking them the right questions will turn … Continue reading The 3 Questions that Create Business Oportunities
I’ve been guilty of this myself: thinking that the label “commodity” conveys an assessment of value (usually negative or lesser) as well as a clear description of what it is. The more I work with companies that put commodities in the market, the more I believe that the word “commodity” is neutral. It’s an easily … Continue reading How to Market Your Commodity Offerings
There’s a range of approaches to business development these days. Have you seen it too? On the one hand are the companies who have disappeared. Not a word to their customers and clients. On the other hand are the companies who are using every tone deaf and insensitive trick in the book. Our double down … Continue reading Double Down on Marketing and 3 Other Tips for More Business
Private businesses owners are telling me they feel a mix of determination and regrets. They’re determined to see their companies through the coronavirus storm, and they regret what they didn’t do when they were too busy (was that just a month ago?). No Time for Regrets The first rule is “what’s past is past.” You … Continue reading Be Optimistic for Short Term Wins
This Catalyst for Growth newsletter is a bit of a departure from our norm of thought-provoking and insightful ideas. We want to show you clearly how we can help your company. Thank you for giving this your attention for a couple of minutes. We are talking frequently with private business owners and hearing the same … Continue reading How to Pivot to Survive in the Coronavirus Reality
Uncertainty is scary and it’s the impetus for your most powerful ideas/options. If you’re uncertain, you can also bet that your customers and clients are uncertain. What solutions are you creating to turn some uncertainty into certainty during the covid-19 pandemic? Here’s what I know works: 1) Identify the things you can control 100%. Inputs, … Continue reading Here’s What I Know about Uncertainty
For every business owner who is facing the twin challenges of doing enough while not knowing what is enough, I offer this: give yourself some breathing room. I know the bills are due, people have been let go, cash is dwindling, and the future looks like a huge black hole. Since the founding of Trivers … Continue reading A Baker’s Dozen Ways to Make It Through Unprecedented Times